The Elders
Charity / Not for Profit
We have been working for the B Team since 2015, primarily helping to define and develop the ‘100% Human at Work’ visual brand identity.
The B Team is a not-for-profit initiative formed by a global group of business leaders to catalyse a better way of doing business, for the wellbeing of people and the planet.
The initiative was founded on the belief that private sector businesses must redefine their responsibilities and become a driving force for social, environmental and economic benefit.
We design all their global event materials, which take place several times each year.
We are responsible for creating a range of event brochures, working materials, infographics and presentations showcasing their important initiatives, predominantly under their ‘100% Human at Work’ movement.
Some of the brochures and reports that we’ve created for The B Team include ‘New Ways of Working’, ‘Reimagining Paths to Employment’ and ‘Refugees and Migrants – An Opportunity for Humanity’ for presentation and distribution at events such as the World Economic Forum and a collection of other business-leader gatherings around the world.
Our team has worked closely with Les over a number of years to develop our brand and comms for the B Team and Virgin Unite's 100% Human at Work Initiative. It has always been a pleasure working with him and he has been integral to creating the right look and feel for all of our communications and shaping the brand identity. He is also very patient with our often unrealistic deadlines and shifting time lines, being really flexible to help make things work. We look forward to working with him for a long time to come.